John Clore was in the Music Business Radio studios today. He has handled publicity and online marketing efforts for a variety of musicians, ranging from country music legend Ray Price, to Grammy Award-winners Jars of Clay, to Poison front man Bret Michaels.
Currently, he is Associate Director of Digital Marketing & Campaigns at Sony Music Entertainment's Provident Label Group.
We talked about getting breaking into the music business, getting your foot in the door, building your network, the "dark side" of Twitter and social networking, using Twitter and social networking to create "superfans", and more. We also reviewed music sent in by Music Business Radio listeners.
This episode will be broadcasting soon and available here shortly, so make sure you get our free podcast and don't miss out on it.
Until then, check out the show notes...